How Levi’s Sells More Jeans With Levi’s Virtual Assistant

Levi’s invented the world’s first pair of jeans in 1873. Now, this fashion mega-corporation wants everyone to know that their commitment to innovation hasn’t waned. To prove it, they’ve created a virtual assistant all their own, for Amazon Alexa and Google Home.

With this Alexa skill you can do a lot of things: learn about the Levi’s return policy, learn how to use gift cards, hear available payment methods, find the right pair of jeans, and find the nearest store.

How does this help Levi’s sell more jeans? Well, you’re reading this, aren’t you? That’s a win for Levi’s brand awareness. And I wonder how many people have said, “Alexa, ask Levi’s to find me a pair of jeans” just because they could! Plus, once they’ve tried it and seen what a seamless experience it is, people will come back for more.

You can even track your order and find out about the latest promotions. Is 15% off your next pair of jeans reason enough to use the Levi’s Alexa skill? I think so!

Click here to access the Levi’s Alexa skill and try it out for yourself on your Alexa device or on your phone.


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